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The Ford Family

New Memories. New Trails.

Meet the 2026 F-150

When tasked to be the “do just about anything” truck, F-150® pickups have got your back. Innovative available features like at-the-ready electrical power and a multifunctional Pro Access Tailgate help keep you productive when needed most.

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Located in New Bern, NC

Cella Ford Dealer Serving New Bern, Jacksonville & Havelock, NC

On behalf of our entire team, Cella Ford Inc would like to welcome you and thank you for visiting our website. As the Ford Dealership in New Bern since 1970, we have been offering superior Sales and Service with the goal of creating customers for life for 5 decades. In fact, we are consistently in the top 10% in the nation in customer satisfaction. All of us are committed to serving our friends and customers and look forward to hearing from you.

Our commitment to serving Eastern North Carolina enabled us to win the 2012 and 2014 President's Awards. The President's Award recognizes Dealers achieving the highest levels of customer satisfaction as well as sales and service performance, this is the highest honor Ford bestows on its dealers of our size.

All of the Cella Ford Inc Family thank you for allowing us to serve you and we look forward to seeing you again soon!

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Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges or Dealer Administration Fee of $798.. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

Cella Ford Inc

Todays hours: 8:30AM - 7:00PM

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3210 M.L. King Boulevard, New Bern, NC 28562

Sales: 252-671-8214

Service: 252-671-8215